Accurate web analytics

Steptracks provides accurate website analytics to track and analyze your online marketing performances. The dynamics of internet advertising or natural search engine optimization makes return on investment analysis complex. Steptracks is a web statistics solution addressed to marketing teams looking for trends and as well as narrowing down to their effectiveness to a single keyword, customer segment or campaign.

Segment results and improve conversions

Online ROI can be confusing, email campaigns, pay per click, affiliate programs and more – but what is really profitable? Where should really spend your time and budget on? Steptracks make it easy to compare traffic based on return on investment.
Identify trends and threats based on your own business model. Ecommerce sales, lead generation, B2B or B2C, so many possible business models won’t fit the regular cookie clutter solution, you need meaningful analytics – dedicated to providing the exact information you need anytime. You can now create custom reports; you don’t have to guess anymore. You can retrieve what is really important to make the best business decision.
Track, test and tweak for performance. It has never been that easy for you to setup A/B split tests and measure usability and website marketing messages based on objective data analysis.

Online ROI can be confusing, email campaigns, pay per click, affiliate programs and more – but what is really profitable? Where should really spend your time and budget on? Steptracks' accurate website analytics make it easy to compare traffic based on return on investment.